'If you are not able to perform today, 10 years later, you won't have an excuse to explain why you didn't do it when you could.'
Pranati Rai Prakash is a bundlehouse of talent.
Can you imagine a show made in India beating both The Voice and The X-Factor on ratings? Vanita Kohli-Khandekar profiles Greymatter, the Indian content firm that made it possible.
Over the past decade, a change in consumer choice swept through the battery industry - the walkman lost its mojo, smartphones took over cameras and batteries were tucked away in remotes and wall clocks that hardly needed frequent call-ups. The result: Brand Eveready lost mind space. And the company's attempt to stick to the on-ground marketing activities didn't quite help. But Eveready, now at the cusp of change, is putting things right - a new Give Me Red television commercial has been launched after a gap of 7 years featuring an empowered bride ski-diving to her wedding venue. The creative, according to Eveready sources, is in sync with the brand doctrine.
What is it that young Indians really want? What goes on in their minds and just who do they think of before taking a major decision in their lives. A survey that throws light on all these issues and much more.
Ask your partner if it is OK to kiss or hug when saying hello in public?
Mondelez has tied up with Warner Bros for its latest film Batman v/s Superman.
'These experiences were necessary for my journey.'
"Chocolate" remains the first craving of Indians and "MTV" Youngistan's most loved space. And the stock market is growing in appeal for young traders, while football catches up with cricket.
'I hope OTT remains that way where the focus is on performance and good content.'
'I could see the silhouettes of three men on the sixth floor.' 'I pointed them out to the NSG personnel standing beside me and suggested they take them out.' 'They did not have the clearance to fire.'
Claiming 'right to be forgotten', reality show celebrity Ashutosh Kaushik on Thursday sought a direction from the Delhi high court to the Centre and Google that some of his videos, photos and articles be removed from various online platforms as they have a "detrimental effect" on his life.
International hip-hop artiste Raja Kumari talks about fighting criticism, her love for India and finding the country's next big talent.
Despite having been in India for about 15 years and owning channels like MTV ,VHI and Nickelodeon, Viacom (CY2006 revenues $11.5bn) hasn't had much success. It's now joining hands with the TV18 group, a strong player in the news genre.
'What motivated us was that a lot of people, especially youngsters, had a negative image about India.'
According to industry experts, television has lost the young urban viewer for English or Hindi shows. Urvi Malvania finds out what is making more and more of them turn to digital platforms like Voot and Hotstar.
Batting legend Sachin Tendulkar has made his singing debut with a track dedicated to the country's greatest cricketing stars, who have glorified the sport.
The company has done a lot to promote 'Open Happiness'.
As Sunny Leone's film, Mastizaade, hit screens amidst a wave of unprecedented social media support for her, Ritika Bhatia finds out what India thinks of the actor.
A look at the top tweets from your favourite Bollywood celebrities.
'Work really hard on improving your sound.' 'Try to get as much people as possible to listen to your music.'
John Abraham speaks at press conference in Mumbai. Says youth have the power in India.
From Ash's purple lips to Kate Middleton's AND dress that broke the Internet, we bring you a list.
Coruscant Tec, a leading mobile content and commerce provider announced on Monday that it has nominated Alex Kuruvilla
A new found love for world music is compelling enough to make individuals travel.
Former Miss Commonwealth Asia Pacific Shweta Raj tells us why she wrote a guide book for aspiring models in the lockdown.
Shaleena Nathani just bagged the Stylist of the Year Award.
'If you just click sexy pictures, you are only going to have a bunch of perverts following you.' 'What do perverts buy? They don't even buy condoms.'
About 18 months after its entry in India, a Spotify listener spent an average of 97 minutes on the app, almost ten times more than any other streaming music brand.
Neha takes on body-shamers. Will you?
Deepika Kamaiah talks about making her debut in film industry.
Foreign superheroes and characters will have to make way as the Indian-themed games laced with Bollywood masala, Indian cricket fever and ancient mythology make their presence felt on the social gaming scenario.
Vivo, a brand of BBK Communication Technology that makes smart devices such as 4G Xshot handset, is now set to enter the fastest-growing smartphone market in India with the first launch planned later this month.
The likes of iconic actor-director Guru Dutt, South star Silk Smitha, actor Jiah Khan and now, Sushant Singh Rajput gave up on life in the Indian film industry.
© 2026 Rediff.com - Investor Information - Advertise with us - Disclaimer - Privacy Policy - Sitemap - Feedback - About us - Terms of use - Grievances